I'M Not HERE TO PLAY NICE WITH YOUR COMFORT ZONE
ABOUT ALLIRA •
I HELP VISIONARY LEADERS BECOME THE CEO OF
THEIR OWN LIFE BY FINDING THEIR edge,
MOVING WITH conviction, AND CREATING IMPACT
THAT LASTS LONG AFTER THE moment FADES.
about the untamed ceo
I grew up hearing “money doesn’t grow on trees” on repeat. A blue-collar mindset with scarcity drilled in from day one. But instead of inheriting that fear, I broke it.
I saw possibility where others only saw limits. When doors didn’t exist, I built them myself. That fire carried me forward, from turning a bathroom into a battleground of ideas to creating results out of scraps. I’ve proven time and time again that grit, hunger, and tenacity are the real currency of success.
That same fire birthed The Vault Stock, one of the fastest-growing stock photography agencies on the internet. Built from nothing, it broke boundaries in a stagnant industry and proved that vision paired with grit can disrupt even the most traditional spaces.
Today, I’m not just building a brand. I’m carving a legacy for my sons and my community. A legacy that proves you don’t need wealth or permission to start, but you do need grit, clarity, and an unshakable refusal to waste your potential.
I help people see what’s already in them, the spark they’ve overlooked, the possibilities they’ve dismissed, the savage hunger they’ve caged, and give them the tools and drive to turn it into undeniable impact.
about the untamed ceo
I HELP VISIONARY LEADERS BECOME THE CEO OF THEIR OWN LIFE BY FINDING THEIR edge, MOVING WITH conviction, AND CREATING IMPACT THAT LASTS LONG AFTER THE moment FADES.
I grew up hearing “money doesn’t grow on trees” on repeat. A blue-collar mindset with scarcity drilled in from day one. But instead of inheriting that fear, I broke it.
I saw possibility where others only saw limits. When doors didn’t exist, I built them myself. That fire carried me forward, from turning a bathroom into a battleground of ideas to creating results out of scraps. I’ve proven time and time again that grit, hunger, and tenacity are the real currency of success.
That same fire birthed The Vault Stock, one of the fastest-growing stock photography agencies on the internet. Built from nothing, it broke boundaries in a stagnant industry and proved that vision paired with grit can disrupt even the most traditional spaces.
Today, I’m not just building a brand. I’m carving a legacy for my sons and my community. A legacy that proves you don’t need wealth or permission to start, but you do need grit, clarity, and an unshakable refusal to waste your potential.
I help people see what’s already in them, the spark they’ve overlooked, the possibilities they’ve dismissed, the savage hunger they’ve caged, and give them the tools and drive to turn it into undeniable impact.
MEET THE FOUNDER
ALLIRA
COHRS
Allira Cohrs is a powerhouse entrepreneur, speaker, and creative catalyst who refuses to play by the rules. As the co-founder of The Vault Stock and the mind behind The Untamed CEO, she has built businesses from the ground up through grit, clarity, and relentless action.
With a background in sales and experience across digital marketing and the creative industries, Allira brings a unique blend of strategy and innovation to everything she does. She has built both independent and team-based businesses and has a deep passion for scaling brands and unlocking their full potential.
With a fierce refusal to be boxed in by convention, Allira is obsessed with helping people think bigger and bring their ideas to life. She is a radical action-taker and a fearless motivator who gets people to believe in themselves and then pushes them to prove it. She has cracked the code on turning disbelief into action and dreams into reality, and she won’t let you waste the magic.
MEET THE FOUNDER
ALLIRA
COHRS
Allira Cohrs is a powerhouse entrepreneur, speaker, and creative catalyst who refuses to play by the rules. As the co-founder of The Vault Stock and the mind behind The Untamed CEO, she has built businesses from the ground up through grit, clarity, and relentless action.
With a background in sales and experience across digital marketing and the creative industries, Allira brings a unique blend of strategy and innovation to everything she does. She has built both independent and team-based businesses and has a deep passion for scaling brands and unlocking their full potential.
With a fierce refusal to be boxed in by convention, Allira is obsessed with helping people think bigger and bring their ideas to life. She is a radical action-taker and a fearless motivator who gets people to believe in themselves and then pushes them to prove it. She has cracked the code on turning disbelief into action and dreams into reality, and she won’t let you waste the magic.
I DON'T KNOW WHO NEEDS TO HEAR THIS
YOUR
COMFORT ZONE
IS A Cage
My mission is simple:To illuminate the golden shadows hidden within self-ruled individuals and ignite massive action.
I believe in radical ownership. In tapping into your untamed authenticity to do what others can’t or won’t. In making the most of what you have now, seizing opportunities with two hands and an unbreakable grip.
I champion authenticity, boldness, curiosity, and failure. I oppose apathy, risk-aversion, conformity, and people-pleasing.
I exist to pull you into your own potential, the ideas and instincts only you can have, and help you confront what’s been holding you back. I teach you to grab life by the horns, lean into it, and create impact from nothing but grit, focus, and hunger.
I DON'T KNOW WHO NEEDS TO HEAR THIS
YOUR
COMFORT ZONE
IS A Cage
My mission is simple:To illuminate the golden shadows hidden within self-ruled individuals and ignite massive action.
I believe in radical ownership. In tapping into your untamed authenticity to do what others can’t or won’t. In making the most of what you have now, seizing opportunities with two hands and an unbreakable grip.
I champion authenticity, boldness, curiosity, and failure. I oppose apathy, risk-aversion, conformity, and people-pleasing.
I exist to pull you into your own potential, the ideas and instincts only you can have, and help you confront what’s been holding you back. I teach you to grab life by the horns, lean into it, and create impact from nothing but grit, focus, and hunger.
THE UNTAMED CEO
WHY I'M DIFFERENT
MY PHILOSOPHY
truth over comfort
I don’t say what you want to hear. I say what you need to hear. My job isn’t to coddle you; it’s to hold up the mirror and call out the excuses standing between you and your potential.
chaos is where Creation lives
I see doors where others see walls. What some call reckless, I call necessary. Opportunity doesn’t arrive neatly packaged; it’s raw, wild, and waiting for you to shape it into something real.
No fluff, just fire
I’m not here to hand you notebooks and soft advice. I’ll hand you a mouthguard and tell you to get to work. Growth doesn’t come from comfort; it comes from grit, action, and radical ownership.
No fluff, just fire
I’m not here to hand you notebooks and soft advice. I’ll hand you a mouthguard and tell you to get to work. Growth doesn’t come from comfort; it comes from grit, action, and radical ownership.
truth over comfort
I don’t say what you want to hear. I say what you need to hear. My job isn’t to coddle you; it’s to hold up the mirror and call out the excuses standing between you and your potential.
chaos is where Creation lives
I see doors where others see walls. What some call reckless, I call necessary. Opportunity doesn’t arrive neatly packaged; it’s raw, wild, and waiting for you to shape it into something real.
WHY I'M DIFFERENT
MY PHILOSOPHY
“Working with Allira was unlike anything I'd experienced before. She doesn't just give you strategy, she rewires how you think about your entire business.”
Through our sessions, she helped me see the blind spots that were keeping me small and gave me the tools to break through them. I went from feeling overwhelmed and scattered to having crystal-clear vision and a roadmap I actually trust. The biggest shift was internal. I finally feel like the CEO I always knew I could be.
Rebecca M
“I used to think I was 'bad at sales' because it felt pushy and gross. Allira completely shifted that for me.”
She taught me how to sell from a place of service and certainty, not desperation. My close rate skyrocketed, and I was signing clients at price points I never thought I could command. She doesn't teach scripts, she teaches you how to embody the value you bring. Game changer.
Lindsay T
“I was drowning trying to do everything myself, terrified to delegate because 'no one could do it like me.' Allira called me out on that immediately.”
She helped me step into true leadership, building a team I trust, creating systems that actually work, and learning to lead without burning out. I'm not exhausted anymore, and my business is thriving in ways I didn't think possible. She taught me that being a leader isn't about control, it's about vision and trust.
Jordan P